Entrepreneurial Optimism

Entrepreneurial Optimism

Entrepreneurial optimism.  Working on your seed fundraising pitch?  Want to really get the investors’ attention?  Start with a flashy video.  Spend a great deal of airtime describing how you developed your invention, its “origin story.” Concentrate on the huge,...
Raising Money?  Do This First

Raising Money? Do This First

Raising money, it’s what entrepreneurs do.  How they go about it, that’s often a don’t. Take the oft-repeated example of Entrepreneur, “Ed.”  Ed has a great idea and is convinced it will make him rich.  When asked about his long-term goals, Ed outlines a...
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